• Why Investor Relations?

    For more than 40 years, the CFA Institute has advocated for efficient capital markets that are ethical, transparent, and provide investor protections. One of the Institute’s guiding principles states: “Investors need complete, accurate, timely and transparent information from securities issuers.”

  • Why InsuranceIR?

    Insurance companies face unique challenges when communicating with investors and InsuranceIR is uniquely suited to help with industry-specific support.

    The primary purpose of this blog is to offer specific ideas on how insurance companies can achieve that objective.

    The supporting pages offer information on InsuranceIR's capabilities and how firm principal Heather J. Wietzel can help your company improve your investor communications.

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  • Copyright 2012


My plan is to focus this blog on strategic investor communications topics for insurance companies.

But sometimes there is value in the details. So I’m making a case for PODCASTS.  (I was surprised how few of the year-end calls were available as podcasts when I was organizing “entertainment” for my trip to New York last week.)

This is such a simple way to make your company a bit easier to follow. And it is truly simple.  With just a call to your Web site vendor, you will have podcasts of your investor presentations and calls on your site (expect a small fee).

Bottom-line, investors can’t be in two places, or listen to two events, at once. For a variety of reasons, your company’s event may not be that day’s top priority. A podcast can encourage interest by making it easy for your followers to take the replay on the road or to the gym!

Sometimes it doesn’t take much to stand out from the crowd.

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